Credit: Ryan Haines / Android Authority
Opinion post by
Robert Triggs
“Reduce, reuse, recycle,” goes the old adage, and it’s one that tech brands are increasingly embracing. At least if you read their marketing material. No doubt you’ll have spotted this trend at Apple’s latest iPhone 15 announcement, as well as during other high-profile flagship smartphone launches this year.
Apple’s literature boasts that the latest iPhone’s enclosure is built from 75% recycled aluminum with packaging made from 100% recycled or responsibly sourced wood fibers. Good stuff, but it can’t top the Watch Series 9’s claim to fame as Apple’s first-ever carbon-neutral product, thanks, in part, to using more recycled materials across the case and watch strap.
